Photo credit: Bangkok Post
The Tourism Authority of Thailand (TAT) has targeted four niche markets for next year: wellness, luxury experience, sports tourism and honeymoons.
Thailand is on track to welcome 36 million international visitors in 2024, according to the Kasikorn Research Centre (KResearch). This forecast is based on the robust performance in the early months of the year, which marked a notable 50% increase in foreign arrivals, totaling 6.4 million in January and February.
Greater Mekong Subregion Secretariat
Regional Cooperation and Operations Coordination Division,
Southeast Asia Department, Asian Development Bank
Address: 6 ADB Avenue, Mandaluyong City 1550, Metro Manila, Philippines
Telephone: +63 2 8632 4444 Fax: +63 2 8636 2226