Greater Mekong Subregion Tourism Sector Strategy


Project 37626-012
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Type TA
Sector Industry and Trade
Country Regional
Start 2004
End 2006
Status Closed
Last Edited 05 Jul 2021


US$('000) 800

Project Description

Tourism had been included as the 11th Flagship program under the Greater Mekong Subregion (GMS) program strategic framework approved by the GMS governments in November 2002. A tourism working group (TWG) comprising senior representatives of the national tourism organizations (NTOs) was established in 1993 to guide implementation of projects to promote GMS as a unique tourism destination. The TWG is supported by the Asian Development Bank (ADB) and other development partners. The Agency for Coordinating Mekong Tourism Activities (AMTA), which is the secretariat of the TWG, was expected to be the executing agency for this regional technical assistance (TA). The TA was included in the GMS Regional Cooperation Strategy and Program for 2004. On the basis of initial discussions with stakeholders, the TA Fact-Finding Mission prepared an outline of the TA, which was discussed at the 15th TWG meeting in Chiang Mai, Thailand, on 26 March 2004. Participants at the meeting requested TA to prepare a GMS tourism sector strategy (2006-2015) and action plan (TSS&AP) and endorsed the concept, objectives, and components of the TA. The TSS was expected to build on the successes of the first decade of tourism cooperation in the GMS and complement national tourism strategies

Progress (as of March 2021)

Project closed


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News and Multimedia

  • Contributed to the goal of increased tourism cooperation in the GMS to promote the development and sustainability of the tourism sector and to reduce poverty.